The office smells like peppermint and the heavy scent of old paper archives. I have spent twenty years staring at the hyper-local layer of Google Maps, and I can tell you that a business listing… 

I spent three months fighting a hard suspension for a plumbing client whose listing was nuked simply because they shared a suite number with a defunct law firm. Google did not want proof of a… 

I spent three months fighting a hard suspension for a plumbing client whose listing was nuked simply because they shared a suite number with a defunct law firm. Google didn’t want proof of a van;… 

The sudden disappearance of your local map ranking Everyone wondered why a top-ranking roofing company vanished from the Map Pack overnight. I found the problem in their Local Services Ads; a single mismatched phone number… 

Tracking local rankings without triggering the anti spam firewall The smell of wet concrete after a rainstorm always reminds me of the first time I saw a business vanish from the local map. I spent… 

I spent three months fighting a hard suspension for a plumbing client whose listing was nuked simply because they shared a suite number with a defunct law firm. Google did not want proof of a… 

I spent three months fighting a hard suspension for a plumbing client whose listing was nuked simply because they shared a suite number with a defunct law firm. Google didn’t want proof of a van;… 

The smell of wet concrete always reminds me of the day the digital map broke for one of my oldest clients. I remember the rain on the sidewalk in downtown Chicago when I realized a… 

The smell of peppermint tea and yellowing permit logs fills my office as I look out over Main Street. I am the steward of this town, and nothing irritates me more than seeing a legitimate… 

I stare at digital maps the way a logistics manager stares at a late freight shipment. My desk smells like cold espresso and the faint ozone of a server rack that has been running too…