The smell of wet concrete always reminds me of a botched verification. I remember standing on a rainy sidewalk in Chicago, looking at a plumbing supply warehouse that technically did not exist according to the…
The sidewalk smells like wet concrete after a morning rain. I see the local search world in frames. Most strategists look at a dashboard; I look at the mismatched storefront signage and the flickering LED…
The Reinstatement War for Service Area Businesses I spent three months fighting a hard suspension for a plumbing client whose listing was nuked simply because they shared a suite number with a defunct law firm.…
How We Recovered a Flagged Service Area Profile in 48 Hours I spent three months fighting a hard suspension for a plumbing client whose listing was nuked simply because they shared a suite number with…
The smell of wet concrete after a summer storm always reminds me of the day the maps went dark for a client in downtown Chicago. I spent three months fighting a hard suspension for a…
The ghost in the GPS coordinates I smell wet concrete and the metallic tang of an approaching storm when a client calls about a hard suspension. It is a specific kind of dread. I spent…
I am standing on a corner where the smell of wet concrete hangs heavy after a morning rain. The storefront across the street looks real, but my digital overlay tells a different story. To a…
Hard Suspension Survival Guide for Service Area Businesses The scent of peppermint gum and the dusty aroma of paper tax records fill my office as I stare at another screen showing a red banner of…
Bouncing Back from Negative SEO Attacks on Your GMB Profile I stand on the corner of 5th and Main, where the smell of wet concrete after a summer rain hits the back of my throat.…
The scent of peppermint tea and yellowing municipal tax records fills my office while I look out at the merchants on Main Street. I have spent twenty years protecting the integrity of this local map.…